Spotify

Agency: Byte

Category: Branded Content

Media: Organic Social
Paid Social
Augmented Reality
Digital Ads

In 2019, Spotify made a big investment in podcasts, acquiring Parcast production studios along with many original shows.

While at Byte, we were on retainer to promote the new roster of podcasts across paid and organic channels. Throughout our relationship, we supported Spotify’s Podcast Department with digital ads, social content, AR filters, promo videos…you name it. Below are some selects from my favorite projects.

 

Riggle’s Picks

Rob Riggle is so obsessed with Costco, that he decided togo there to give out free samples of his podcast.

Giphy Stickers

 
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liners for instagram stories

 

Last podcast on the left

The show just got picked up as a Spotify exclusive, and the guys have a few demands.

GiPHy Stickers

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Instagram Stories

 

Dog Tales

Thumb-stopping stories

Selfie filter for pets & their humans

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