DC Comics teamed up with Mattel to debut the DC Super Hero Girls, releasing an animated series complete with a set of matching dolls.

To promote the launch, Vayner created content for DCSHG’s social channels, including personalized Super Hero High School IDs for Twitter. Prior to developing the full website, all media drove to a temporary landing page, building excitement for our heroines as we worked behind the scenes to finish the site in time for the premiere of the first episode.